Are You a Poly-Hyphenate too?

To the uninitiated, the term “poly-hyphenate” could sound like an alternative lifestyle or a James Bond villainess. For many, it’s how we describe our careers. I’m a “this-that-and-the-other,” is not uncommon to hear when people discuss their lines of work. Many creative people pastiche a living from a potpourri of jobs and positions. Consider Hollywood, […]

All Creative People Are Liars: 3 Ways to Use this Superpower

Admittedly, the headline is bit of a fib. But hear me out: Several years ago, marketing guru Seth Godin made waves with his seminal tome All Marketers are Liars, which quickly became required reading at many a creative agency. The title, designed to provoke, raised both eyebrows (and sales) as it explored how successful marketers […]